& Creativity
Not mutually

Join us on Tuesday 20th June as we share our thoughts on why a high percentage of communications are of a poor standard, and look at more successful and creative approaches.

Why are a high percentage of corporate communications of a poor standard and fail to achieve cut-through?

Please join us at this breakfast seminar, where we will look at some successful and creative approaches to corporate story-telling and identify some simple steps to ensure a greater return on your corporate comms approach.

  • Reasons why communications fail to cut through
  • The importance of insight
  • Brands that have taken a different approach
  • Creative considerations and lessons learned.

Our seminar will be hosted by Matt Shepherd-Smith and Jarrad Comley.

Matt is a Partner at Brunswick and Chairman of MerchantCantos, working across both to provide integrated, strategic and creative solutions for our clients. With more than 25 years’ experience in advertising, Matt brings a consumer communications perspective to corporate communications challenges and is a firm believer in the importance of creativity in driving positive business outcomes. 

Jarrad leads MerchantCantos’ creative offer globally, with particular responsibility for brand and digital design. A specialist in multi-channel corporate communications, he works closely with clients to generate creative strategy then translating into visual ideas and experiences. He has a passion for making beautiful, thoughtful and engaging approaches to business challenges.

This event is by invitation only, places will be limited.  To request a place please email [email protected].


Date: Tuesday, June 20th 2017

Venue: Central London, tba.