How do you create an annual report centered around innovation?
2019 has been a transformational year for Naspers and its continued evolution into a global consumer internet company. They wanted their annual report to showcase this and focus on innovation.
Naspers companies connect people to each other and the wider world, help people improve their daily lives, and entertain audiences with the best of local and global content. Every day, millions of people use the products and services of companies that Naspers has invested in, acquired or built.
We created a narrative, which ran through the report, introduced the Nasper's purpose and put people at the heart of the business.