Building a digital presence to reflect a modern business

As one of Hong Kong's oldest and well-known real estate companies, Hysan wanted to revamp their digital presence to better reflect their dynamic and growing business in Hong Kong. There was also a need to highlight their important role as a key player in the local community and the resilience of their balanced real-estate business portfolio.

MerchantCantos worked with Hysan first to find a visual direction that felt fresh while remaining aligned to their heritage and values, and then applied that to a suite of modular website templates that allow for flexible page management and easy content creation.

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In addition, we developed film content that was used to promote the vibrancy of Hysan’s properties and the surrounding area of Causeway bay, Hysan’s long-term home.

“It’s been really satisfying to see the evolution of Hysan’s digital brand, one that helps them stand out amongst their peers and will help connect their online presence with the modern and people-focused nature of the office, retail and leisure spaces inside their properties”.
- Nick Read, Technical Project Manager at MerchantCantos, Hong Kong

“It’s been a pleasure to work alongside a company like Hysan whose history is woven into the fabric of the island and whose future is part of the economic vibrancy of the region”.
- James McCobb, Partner, Digital at MerchantCantos, Global

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