Film and video
To stay true to easyJet's 'no frills' approach, we took the creative decision to adopt a 'news reportage' style for this documentary rather than conventional high-end production values. The video was published on easyJet's corporate website to coincide with a financial results announcement.
Digital
We helped easyJet meet the challenge of ensuring its communications reach every member of the highly mobile workforce, with employees typically distributed in multiple locations throughout the world. When we recorded video of the CEO directly addressing staff, for example, we encoded the footage into a digital format that could be embedded easily into smartphone-optimised web pages. In turn, these pages were easily accessed by easyJet staff using a range of online and mobile devices.
Related work: Film and video, Digital
